Abstract

IMPACT OF STRATEGIC ENTREPRENEURSHIP ON STRATEGIC SUCCESS: FIELD RESEARCH TO THE OPINIONS OF A SAMPLE OF ZANE-IRAQ TELECOMMUNICATIONS MANAGERS

Dr. Bassem Faisal Abdel Nayef

Volume: 3 Issue: 2 2013

Abstract:

An exploratory study conducted by researcher aimed to identify and explain the nature of the correlation and influence relationships between (strategic entrepreneurship and strategic success) at dimensional level. It was conducted at Zain Iraq Mobile Telecommunications Company, applying a sample of 60 managers distributed across several administrative levels. A questionnaire was used as primary data collection tool. It aimed to test a set of primary and sub-hypotheses related to correlation and influence links between study variables, to answer questions arising from research problem, which stems from an important question: "What is the degree of availability of strategic entrepreneurship and effort expended to achieve strategic success in the organization under study?", a study yielded several conclusions, most notably the presence of a strategic entrepreneurship process within studied company, reflected in a solid level stemming from company's focus on (innovation , initiative, risk-taking, flexibility, and autonomy). It also became clear that the company achieves good levels of strategic success due to its focus on (a clear strategy, effective implementation, a culture of motivation, innovation, and customer satisfaction).

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